Challenge: Koohestan is a major supplier and distributor of agricultural machinery and tools from top global brands. Catering to the diverse and varying climates across the country, Koohestan’s advanced mechanized equipment significantly enhances agricultural productivity and product quality. The company sought to improve its online visibility to reach a broader audience and better serve the agricultural sector nationwide.
Comprehensive SEO Strategy for Increased Visibility and Engagement To address Koohestan’s needs, we developed a tailored SEO strategy focused on improving search engine rankings, driving organic traffic, and increasing online engagement:
Conducted extensive keyword research to identify the most relevant and high-traffic search terms related to agricultural machinery and tools. Optimized website content, meta tags, and headers to include targeted keywords, ensuring better alignment with search engine algorithms and improving rankings for relevant searches.
Developed a content strategy that includes informative blog posts, product descriptions, and industry insights to establish Koohestan as an authority in the agricultural machinery sector. Created valuable and engaging content tailored to the needs of different regions and climates, highlighting the benefits of using advanced agricultural machinery.
Improved on-page SEO elements such as internal linking, image alt texts, and URL structures to enhance site navigation and user experience. Addressed technical SEO issues, ensuring the website is fully optimized for speed, mobile-friendliness, and search engine crawlability.
Implemented local SEO strategies to increase visibility in specific regions where Koohestan’s agricultural machinery is in high demand. Created and optimized Google My Business listings and other local directories to enhance local search presence and drive more targeted traffic.
Developed a link-building strategy to acquire high-quality backlinks from reputable websites and industry-related platforms. Focused on building relationships with agricultural blogs, forums, and industry associations to increase referral traffic and improve domain authority.
Challenge: Parsaray Koohestan, established in 2004, is a leader in the construction, industrial, and commercial sectors, specializing in the use of wood. As one of the founders of using specialized wood in modern construction, the company needed to enhance its online presence to attract a wider audience and showcase its innovative activities.
Tailored SEO Strategy
Conducted in-depth keyword research to identify high-impact search terms related to specialized wood construction. Optimized website content, meta tags, and headers with targeted keywords to improve search engine rankings.
Developed informative content, including blog posts and service descriptions, highlighting the company’s expertise and innovative projects. Created content tailored to different sectors, such as wooden structures, urban elements, and green roofs.
Improved on-page SEO elements, including internal linking, image alt texts, and URL structures. Ensured the website is optimized for speed, mobile responsiveness, and search engine crawlability.
Implemented local SEO strategies to increase visibility in specific regions where specialized wood construction is in demand. Optimized local directory listings and Google My Business profiles.
Developed a link-building strategy to acquire high-quality backlinks from reputable industry websites and publications. Focused on building relationships with construction blogs, forums, and industry associations.